

Challenge
- Adapting Tier 1 iGaming patterns (Bwin, Bet365) for Haiti's market - Designing trilingual experiences across English, French, and Haitian Kreyòl - 15+ product verticals competing for attention on a single platform - Real-time data odds, live events, match statistics requiring extreme clarity at speed - Trust and money-handling UX where every misstep loses users - Complex navigation between betting and casino without context loss - Typography and component sizing that handles multilingual text without breaking layout

Outcome
- Built a consistent experience across 5 product verticals sports betting, live sports, casino, live casino, and user dashboard - Introduced a dark interface with high-contrast betting actions, neon highlights for live data, and orange CTAs optimized for conversion - Designed a persistent bet slip that maintains context across the entire platform - Built typography and component sizing to handle Haitian Kreyòl and French content without breaking layout - Improved navigation structure for both new and returning users - Faster betting workflows with fewer steps to action - LisaParyaj is the leading iGaming platform in Haiti, serving users across English, French, and Haitian Kreyòl




















